A Conversation with LeeAnn Marie Webster

Veteran marketer, email wizard and author LeeAnn Marie Webster sat down to talk about all that and more. LeeAnn is firmly in the "honor" school of email marketing, with a firm conviction that messages that benefit the customer on the other end benefit the business. (We bonded on a shared loathing for robo calls!) She also shares some interesting personal tales, like living as a "digital nomad" for a year, without a car. If you're in email marketing, or marketing, or you're thinking about finally tackling that book...this is a great conversation!

Matthew DunnAugust 24, 2021Campaign GeniusEmail, real-time, books, author

A Conversation with author & exec Jenna Tiffany of Let's Talk Strategy

Jenna Tiffany zoomed in from Portugal to talk about her new book, Marketing Strategy: Overcome Common Pitfalls and Create Effective Marketing, and share her insights on email, content, marketing, strategy, social media and the hard work of actually writing a book.

Matthew DunnJune 30, 2021Campaign Geniusemail, author, publishing, strategy, real-time