Dr. Barlatt has been making quite a stir in her chosen field of email marketing! Her decades of deep data experience and expertise, with a fresh perspective and the irrepressible attitude of a "Cheerful Data Scientist", made this a standout, fun conversation. We talked about email, email and email, and also made time to traverse Blackberry and Waterloo, moving from academia to industry, the charm of Canada, and much, much more! A must-watch for any email marketing program working at scale.

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